The customer wants to deploy a united CDP solution for all the brands across nine markets in Asia Pacific to build an efficient consumer engagement platform to meet future market demand and seize opportunities.
Build a scalable, modular, data-driven solution that enables consumers to experience a united experience across all channels.
Digital China has deployed data collection applications to collect omnichannel data from POS systems, online websites and Tmall, developed a serverless data processor on ACS Kubernetes to read and integrate Kafka data to the database, and analyzed data with spark for preparing database report to be submitted by Tableau and Powerbi.
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