Central Control Data Platform for a German Car Company - Industry Cases

Client Profile

Over decades of development, the car company has formed different business teams for various car series and models, leading to independent business centers, numerous applications, complex cascading relationships, a variety of system data types, large system requests, and scattered deployment. This further leads to the need for multi-party operation and maintenance of the system, high difficulty in problem location, long fault handling time, and damage to the brand's customer satisfaction.

Business Challenges

Variety of system data: The car company has formed different business teams for various car series and models, and the digital foundation of different models is not the same, making the sales volume, satisfaction, and operational stability data of different models key to the company's improvement.

High difficulty in problem location: The business centers of the car company are independent, with numerous applications and complex cascading relationships, large system requests, and scattered deployment, making it difficult to quickly locate problems when they arise.

Solution

Digital China, in combination with the actual business situation of the large car company, has helped the car company build a connected vehicle platform on the cloud using a public cloud + private cloud approach, achieving unified collection and management of vehicle and user information. It can collect application logs in real-time, perform real-time ETL analysis, and monitor the operation and performance status in real-time, quickly locate the cause of the fault, provide technical support to the corresponding team, shorten waiting time, and effectively improve satisfaction.

Solution Advantages

Tailored Equipment Selection:
Selected suitable printing equipment and established uniform standards based on the different operation types and media at various points on the production line.
Seamless Integration:
Integrated the printing solution with the client's internal production system, optimizing and upgrading the vehicle documentation printing process.
Improve user experience:
Collect central control data from all different models, such as the most used services, the number of charging cars, five-star evaluations, and then analyze the data to find defects in each service, enhance service stability, and ultimately improve customer experience.
Ensure data security:
Set different permissions for different roles and shield some sensitive data to ensure the security of all data.
Insight into data value:
Users can understand the regional distribution and growth rate of different model data indicators through the system, track the working status of each model's services in a timely manner, and easily find and repair them in case of accidents. Managers can make better decisions through data visualization of these service data.

Results & Values

Improve the quality of customer service

Continuous collection, analysis, and monitoring of data greatly shorten the cycle of fault troubleshooting and recovery, improve customer satisfaction, and maintain the emotional connection between car owners and the brand.

Unified data platform, leverage data value

Data that was previously scattered in different business centers is managed uniformly, allowing for more dimensional data analysis and mining.

Deployed in a hybrid cloud manner, adapting to business development needs

The cloud approach solves the problem of scattered deployment in different business centers, making cloud development more agile and providing stable and sufficient computing power support.